| Motor Boat & Yachting has firmly established itself as the premier European title in its market. The magazine's boat tests are acknowledged as the most authoritative in the business, and its technical coverage is without equal in the consumer magazine sector. Editorial impartiality is a badge of honour. Few new readers on picking up a copy of the magazine would guess that it was established in 1904, yet Motor Boat & Yachting wears its heritage lightly. The key to success - and the magazine has been market leader without interruption since its launch - has always been its ability to read the market, and accurately reflect the aspirations of readers. Today's motor boat owner is short of time, not money. Today more than ever, Motor Boat & Yachting is on hand to provide an authoritative editorial source that reflect his busy lifestyle choices. |